You will certainly need to take more activity if you're stunned by what you find. There are as many ways to develop web links as there are types of website. Many thanks to Google's crack-down on producing spam web links, lots of old tactics no longer work. Currently a lot of link-building is good antique advertising-- promotion and also PR. After the work to check the on-page and also technological components of a website, gaining attention, as well as the web links they bring, is an essential part of most Search Engine Optimization projects.