Jeep, commemorating 75 years as the legendary 4 × 4 SUV manufacturer, introduced a collaboration with Warner Bros. Photo, ending up being the official vehicle companion of the widely expected action journey, Batman v Superman: Dawn of Justice, in cinemas March 25, 2016.

The link-up with Warner Bros. Photo started during manufacturing, when Jeep's Renegade SUV version, which features the very best off-road abilities in its group, was released with the roads of City with Bruce Wayne, aka Batman, at the wheel for a crucial scene in the film.

To maximise excitement for the movie, Jeep UK is now releasing an innovative online experience and ad campaign, produced in partnership with the filmmakers. Prior to the launch of Batman v Superman: Dawn of Justice, followers can get a sneak peek at formerly hidden car video footage supplied to Jeep UK in a special trailer only readable as component of the online experience.

The 'Fight of the Renegades' interactive experience is developed as well as led by World of Initials with Brave Glow Media sustaining. It is offered at the specialized site in the run up to the film's release.

In Batman v Superman: Dawn of Justice, the globe's most famous Super Heroes clash for the very first time ever on the cinema. Jeep's online experience invites customers to choose their loyalty and also become a hero themselves in the 'Battle of the Renegades' by using the Jeep Insurgent to aid others and escape impending disaster.

Involvement in this interactive online experience will certainly be awarded with a variety of prizes, including real-time themed driving experiences as well as movie theater tickets to Batman v Superman: Dawn of Justice, in addition to a range of various other relevant electronic content.

" To be entailed with these 2 best Super Heroes, Batman and Superman, is a very exciting minute for Jeep," Damien Dally, head of brand name, Jeep UK stated. "This collaboration not only showcases the Insurgent's off-road capabilities and why it's such as success in the UK, however also straightens with our brand worths of allowing individuals to go anywhere and also do anything."

Rachel Bateman, Head of Live Involvement at World of Initials, said: "Jeep's collaboration with Batman v Superman: Dawn of Justice was an amazing opportunity for us to develop an unique brand name experience that would certainly engage a broad audience base. CbvndGFW8AEcUU1The interactive experience invites the audience to end up being a hero and help individuals escape impending catastrophe by defeating barriers, explosions and harsh terrain with the help of a Jeep Renegade."

Warner Bros. Photo offers, an Atlas Entertainment/Cruel and also Uncommon production, a Zack Snyder movie, Batman v Superman: Dawn of Justice. The movie will be dispersed worldwide by Detector Bros. Pictures, a Detector Bros. Entertainment Business. The movie opens nationwide in 3D, 2D, and in pick IMAX 3D theatres from March 25, 2016.


Pictures offers, an Atlas Entertainment/Cruel and also Uncommon manufacturing, a Zack Snyder movie, Batman v Superman: Dawn of Justice. The movie will be distributed worldwide by Warner Bros. Photo, a Warner Bros. The film opens up nationwide in 3D, 2D, as well as in select IMAX 3D theaters from March 25, 2016.

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